This morning is filled with this "not as sweet thoughts of this journey". It does, however, involve my lifelong (after of last year) theme of "Balancing"
First of all, the colder morning has my body whacked out. I have orders to get out and that actually helps. (Pain has been ongoing for the last 7 years, but I am finally finding ways to control is...so that's for another time). I sometimes get panicky when I hurt and have things to do. Makes me pretty angry at karma. Part of the cure I truly believe is losing the excess weight. That is where Balanced by BITE was born. I was eating out of reaction to day time stress and scheduling. Not perfect yet, but I can tell they are helping. I am still a little unsure about advertising and bringing in more orders.
Secondly, man we need some cash coming in. We really expanded last year and I went a little overboard. I just wasn't smart in spending and aggressively going after sales to pay for the expansion. Because we chose LLC for the formation of the business, I had not nearly budgeted enough for the professional services required (accountants, etc.). Even on the busiest weeks, we are still in catching up mode. That said, we sent out a marketing email that was only at a 28% open rate (that's about 132 opens from our current contacts), reworked the meal prep screen for more choices, and looked into a service that will write social app marketing.
I did find a house in Midtown that if I don't get off my ass and call, it will be gone. As I balance that with no money after the AmEx. I also heard some great news about potential kitchen ideas and a property.
My job at school is in full swing. Nothing surprising. By far, the busiest and most stressful 5 weeks of the year. (Another time about that balancing act and why I have a hard time letting go of the career)
I am off to assist with packing for Andrew's this week's trip and then off to grill and a make a cake for a cute little one year old's special day.